EFFECTED
MADE TO USE
Everyday, understated, beautifully designed
EFFECTED
LEATHER THAT LASTS
Hello old friend – beautiful guitar straps to last a lifetime, hand-made in the UK from the finest materials
EFFECTED
YOUR FAVE T-SHIRT
Understated, comfortable, classic. Wear it, love it
EFFECTED
THE BEST BEANIE
Hand-made in the UK using sustainably sourced linen, cotton and wool. Get your head in it!
EFFECTED
THE LITTLE THINGS
There's no need for ordinary. Made alongside our guitar straps with the same care and attention
everyday effected
Made to use, made to last
We collaborate with craftspeople who exemplify artisan skill and expertise, using the highest quality sustainable materials with the care and respect they deserve
No shortcuts. Effected for life
HAND MADE
By working with specialist makers who have decades of experience – sometimes generations – we help support small, independent businesses who have craft and artisan traditions at their heart
Functional Design
Complexity rarely makes things better but simplicity doesn't have to sacrifice design. Everything is done for a reason, and we aim to make the most of the materials to avoid wasteful production
EVERYDAY AWESOME
Everything every day, not put aside for 'best'. Love it, use it, keep it… And love it some more. The opposite of disposable, made for your journey together and the life that unfolds
independent
We collaborate with smaller, independent teams of people who are committed to doing what they do. Small production batches means better quality for the long run
