From 1st July 2021 all goods sent directly from everywhere in the world to customers in the EU are subject to the local rate of VAT in each EU country.
Plus there's also new clearance fees to contend with too - gotta love bureaucracy!!
To be clear this is NOTHING to do with Brexit - this is new EU VAT laws and they apply to every online business worldwide selling into the EU.
Turns out it's taking some time to get the new rules and customs charging system set up. Many of the EU borders aren't ready and many retailers are finding the new system isn't working which causes lots of problems for them and their customers...so until the EU gets this sorted we're not going to join up to the new EU VAT scheme. We monitor progress on this regularly to make sure that EU Customs are ready and able to process parcels without double charging VAT, so far (August 2022) it's still problematic and we know many online retailers are seeing customers charged twice.
So, the short story is - if you are based in the EU please be aware that your local border may charge you additional VAT and a 'clearance fee' to process your parcel.
In the meantime we'll keep on trying to find a workable solution for our EU customers!
Mick and Dan have made a quick video about this HERE